#teamUCM at the Blackout Game returns to UCM Feb. 7

Third-annual social media event is re-energized with new sponsors and prizes

WARRENSBURG, MO. (Feb. 2, 2014)—For the third consecutive year, the University of Central Missouri’s student-led public relations firm, Innovative Public Relations, partners with UCM Athletics to host #teamUCM at the Blackout Game, beginning with the Jennies at 1:30 p.m., Saturday, Feb. 7 in the Multipurpose Building. While the Jennies and Mules take on Missouri Southern State University, students, faculty, staff, alumni and members of the Warrensburg community are invited to interact with UCM Athletics (Instagram and Twitter) and the UCM Alumni Association (Twitter) for opportunities to win free giveaways.


Innovative PR will give away a number of diverse prizes.

Spotlight will host a pre-game tailgate event at 12:45 p.m. at the west end of the Multipurpose Building. Students can come and enjoy free food; the first 500 attendees receive free Blackout t-shirts.

“We were pleased with the success of the first two #teamUCM games, but we want to make sure the event keeps evolving,” said Jonathan Haile, manager of Innovative PR. “We sought new sponsors and new prizes, and we think incorporating Instagram into the contests is a great leap forward.”

Returning sponsors include UCM Athletics, University Relations, Spotlight, the UCM Store, UCM Aviation, Dairy Queen and Jimmy John’s. New sponsors include the UCM Alumni Association, Sodexo, Old Drum Coffeehouse and Bakery, and winnable gift cards to Cupini’s restaurant in Kansas City.

“UCM Athletics, as well as the Jennies and Mules basketball programs, are proud to team with our student groups on events like this,” said Bob Jackson, athletic marketing and promotions director. “#teamUCM and the Blackout Game add to the great game day experience for our fans.”

“Our sponsorship with #teamUCM gives us a wonderful opportunity to build our relationship with more than 500 students,” said Traci Via, director of alumni and constituent relations. “It’s at the heart of our mission to engage our alumni with students and our university. We are developing programming around that mission, including our newest Alumni Advisor Network. We’re excited about the Blackout Game and hope great things will come after it.”

How to participate:

  1. Follow @UCMMULES on Twitter and Instagram, and @UCM_Alum on Twitter.
  2. Watch for opportunities to answer trivia, retweet, or comment on posts and more.
  3. Wait for a reply to see if you win.

In its third year, #teamUCM continues the celebration and representation of school spirit that extends beyond the basketball court. Although most students are not student athletes, they are all part of the greater UCM community and share in being part of the team. For more information, visit ucmo.edu/teamucm.

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