Tagged: student pr firm

The Importance of a “Thank You”

By Ashleigh Horn

Thank you“ can be defined as a polite expression of one’s gratitude. Though this definition seems so simple, the action of thanking others has become about as rare as some students coming to class these days. 

I’ll be the first to admit that I have historically been guilty of not taking time to express my appreciation for others when they have done something for me—acts of service I often have benefitted from. However, as a student and future professional, I’m continually learning the importance and impact of taking two minutes out of my day to sit down and write  a thank you note to someone who has gone out of their way to make my life better. 

Saying “thank you” not only reflects graciousness, it also lets that future employer, a professor, or even your parents, know that you’re mindful and appreciative of their time. In return, it will likely encourage them to want to help you again in the future. 

I understand that we live in a hectic and fast-paced world. We’re busier and more involved today than we were even 10 years ago. Between school, work, jobs, and extracurricular activities, it can be difficult to find time to go out to the occasional dinner with friends. However, this fast-paced culture we’ve established is no excuse to not say “thank you.” 

Unfortunately, it has become a common practice. In 2019, Jennifer Spencer, recruiter and owner of The Spencer Group, Inc., shared that no one sends thank you’s anymore. She believes that, nowadays, probably for every five people a hiring manager will interview, one person sends a thank you. That’s it!”

Managers, employers, and educators alike go to great lengths to invest in students and these two little words stand out when you say them simply because few ever do. To my fellow students, if you want them to notice you, take time to acknowledge them!

In The Power of Thank You, blogger Chris Rackliffe identifies three reasons why giving thanks is mighty. According to Rackliffe, saying thank you is not only the ultimate way to reaffirm yourself, but doing so also shows that you appreciate and respect what connects all things, as well as opens up doors of possibility. 

Likewise, Spencer mentioned that sending a thank you can result in your resumé being bumped up to the top of the applicant list for that company you just interviewed with. This is a prime example of opportunity stemming from showing gratitude. Soon-to-be graduates, please take note, this could be especially important for those of you who are looking for jobs right now!

Though saying “thank you” may seem easy, it takes intentionality and effort. However, there can be great reward in carving out time to do so. We all like to be acknowledged and I believe expressing our thankfulness should become a more common practice. 

Who’s one person in your life that you want to thank today?

The power of PR in giving back

by Ashley Dolan

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From the beginning of Innovative PR’s work with Christian Campus House (CCH), I could tell the project was going to be different from any our agency coordinated. CCH brought the initiative called Something to Eat to the University of Central Missouri (UCM) campus last year. This project is a hands-on food packaging event where meals are assembled by volunteers on site, then shipped to communities in need. Last year the UCM campus came together and packaged more than 5,000 meals. Though the donated meals made a great impact on those in need, CCH knew they could give more.  CCH reached out to Innovative PR to help the event reach its full potential.

Something to Eat at UCM has been a unique experience for our agency. It’s such a visual and hands-on project that it’s fun just being at the tent, taking it all in. From the colorful signs that fill the tent, to the pictures of people who were fed last year, CCH has made this event a point of attraction. There are great photo opportunities for students that package meals and a tower that shows UCM’s progress in reaching the goal of assembling 13,220 meals.

Innovative PR provided the opportunity for participants to share their experience at Something to Eat on social media, which serves as a tool to recruit their friends to take part in the initiative. Groups and organizations really took hold of the option for the group sign-up. From the UCM Cheer Squad to sororities, church youth groups and entire classes, the idea of feeding people together became a reality this week.

Witnessing the excitement students and the community have for the Something to Eat project is chilling. News of the event spread like wildfire throughout campus. The first day of the event I couldn’t stop refreshing my Twitter timeline, as I watched the online conversation and use of #SomethingtoEat skyrocket.

The passion CCH has for the cause mirrors Innovative PR’s passion for public relations and giving back to the UCM campus. Our client doesn’t know this, but their enthusiasm has inspired many of our ideas, generated our passion, and this has created impressive results for Something to Eat.

So far more than 3,000 meals have been packaged and with all of the support from the community we can’t wait to see the impact that this event will make by the end of the week.

This experience has taught me so much about working together for a cause, but what it all comes down to is the power of giving back.

When you do good for others, good things happen.