social media
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The Ins and Outs of LinkedIn’s Follow and Connect Buttons
If you have spent much time at all on LinkedIn over the last few years, you may have noticed that when viewing profiles, there are actually two main call to action buttons that may be displayed on a profile. The default is “connect,” but many find it beneficial to utilize the opt-in option of displaying… Continue reading
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Lessons of leadership: It starts with “yes”
College is a time of transformation and taking on leadership roles during this time can teach you a lot about yourself and the world around you. Saying “yes” to becoming a leader fuels personal growth, serves as the foundation for building relations, and grants experience. Continue reading
becoming a leader, leadership, leadership and building relationships, leadership and personal growth, leadership lessons, leadership lessons from college, lessons from college, personal growth, pr, public relations, public relations leadership, public relations leadership relationships experience, social media -
What Would a Twitter-less World Look Like?
Written by Bridget Beach With half of Twitter’s staff gone, several crises stemming from its (brief) verified account for eight bucks experiment, and several bugs and software issues just a short time after being purchased by Elon Musk, the future of Twitter is looking rather bleak. These recent events have many, including me, pondering what… Continue reading
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Top 3 job search tips for seniors
Written by Chris Pouncil As a recent December graduate, I have learned several important lessons about the job search process and the difficulties that accompany it. Currently, in the middle of my quest to get hired, there are three main things that I wish I had known before I began. In this post, my goal… Continue reading
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Taylor Swift’s biggest Easter egg hunt
Written by Grace Kennedy If the news escaped you, Taylor Swift has released her newest album, “Midnights.” As a “Swiftie,” I cannot be impartial about my love of blondie’s latest album. However, I CAN analyze a piece of next-level PR work that has surrounded “Midnights’” release. I have not been the first to praise Swift’s… Continue reading
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Is there such a thing as bad publicity?
Written by Bridget Beach As the old adage goes, “There’s no such thing as bad publicity.” This phrase implies that being talked about, regardless of the context, cannot be a bad thing, because, hey, at least people are paying attention. Whether or not publicity can be bad depends a lot on who you are and… Continue reading
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Earning her tassel, while working at the castle!
Written by Lindsey Gillespie As everyone knows, not every college experience is the same. All my life, I have dreamt of moving away from the beautiful state of Missouri because something deep inside me always knew there was something better out there. That dream came to fruition in May of 2021. As a junior in… Continue reading
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Perceived authenticity and your blurry iPhone 8
Written by Grace Kennedy If you have a TikTok account, then you have likely seen disparities in video quality and production value as you swipe from one video to the next. Creator Britney Broski posts from her toilet on an iPhone, while Disney puts out beautifully shot masterpieces. Despite low production quality, Broski has seen… Continue reading
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Why PR professionals should think like a celebrity
Written by Megan White Do you follow your favorite celebrities online? If you do, I’m sure you get very excited when they post something, right? What if I told you that it’s not common for mainstream celebrities to post their own content? Sorry to crush your dreams, but it’s a lot less personal than we… Continue reading
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Social media isn’t as bad as you think…
Written by Megan White It’s common how often we hear that social media is ruining us. We’ve been told that’s its ruining our minds, perceptions of one another, and our overall selves. But what if I told you we may simply not be utilizing it properly? Let’s talk about it. Lush Cosmetics is a brand… Continue reading
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