Tagged: publicity

Movies about public relations: The multi-faceted industry portrayed on-screen

by Amanda Plachte


I love movies and I love lists. Out of pure curiosity, I conducted a web search to see what kind of movies there are that have a public relations theme within the plots.  Much to my surprise, there are a lot.  I recognize many of these films’ titles but have never actually seen them.  However, a couple of them happen to be some of my favorite movies of all time.

The variety of PR-based movies available only reiterates the fact that this industry is huge.  There are so many different avenues that an education in public relations can take a future professional.  It appears as though I need to invest some time in watching some of these on-screen portrayals of my future career.

I stumbled upon several lists but most of them contained many of the same titles.  This list in particular, The Top 15 Movies as PR Case Studies, was the longest; therefore, it contains the most titles for the movie binge I will soon enjoy.

  1. Wag the Dog (1997)
  2. The Queen (2006)
  3. Man of the Year (2006)
  4. The Devil Wears Prada (2006)
  5. Chicago (2002)
  6. Bulworth (1998)
  7. Thank You for Smoking (2005)
  8. Absolute Power (2000)
  9. The Hucksters (1947)
  10. Nixon (1995)
  11. Radio Day (2008)
  12. All the President’s Men (1976)
  13. Network (1976)
  14. Bobby (2006)
  15. Hancock (2008)

Another list, which came from the Truscott Rossman blog, was much shorter, with only five entries.  Although two of the titles are repeats from above, this list contains some of my favorites: Nos. 3 and 5.

  1. The Queen (2006)
  2. Nixon (1995)
  3. Jerry Maguire (1996)
  4. Roman Holiday (1954)
  5. A League of Their Own (1992)

Jerry Maguire

This Social Media Today post, 5 Social Media Lessons from Jerry Maguire Quotes, breaks down some of the key messages from the film. And who can forget seeing Tom Cruise screaming into his phone, “SHOW ME THE MONEY!”

A League of Their Own


This has always been a favorite for me, however, the PR angle was never the reason.  With that being said, I can definitely see how this film landed on this list.

Set during World War II, American women were called to join the workforce while their male counterparts were sent to war.  One of such jobs to be filled was that of professional baseball players and the general public had a difficult time taking the game seriously with female players.

Jon Lovitz and David Strathairn’s characters, Ernie Capadino and Ira Lowenstein, decided to give the league a rebrand.  They redesigned the players’ uniforms, sent the women to etiquette school and promoted beauty in order to gain the audience’s approval and interest.  Unfortunately, after its short-lived success, the league did not survive on its own.  Just as many PR campaigns, it ran its course and then it was over.  Many victories were had and lessons were learned but the one thing that Coach Jimmy Dugan (Tom Hanks) wants us to all remember is, “There is no crying in baseball!”

How many of these PR-themed movies have you seen? Have any to add to the list?  Don’t forget to “like” us on Facebook and follow us on Twitter and Pinterest.

Is All Publicity Good Publicity? Ask Amanda Bynes

by Megan Maher

Amanda Bynes on the Red Carpet

Amanda Bynes, 27

Oh Amanda Bynes… the precious Nickelodeon star that we all knew and loved. We’ve watched her grow up, transforming from the little girl in All That to the strict religious teen in the 2010 comedy Easy A. Unfortunately people no longer think of the girl from The Amanda Show when they hear her name. Instead you think of a washed up actress that is quickly spiraling out of control. She has moved from being classified as a successful starlet to a has-been.

Bynes has had an extremely rough year. From her DUI and multiple arrests, to her outlandish and often offensive tweets, she has lost her once innocent image and morphed into a troubled young star.

Late last week Bynes was arrested on charges for drug possession, reckless endangerment, and tampering with evidence. After the arrest she took to Twitter where she denied doing anything wrong, and falsely accused a member of the NYPD of sexual harassment.

This begs the question: is all publicity good publicity? Though many tend to believe this famous saying, others would argue that negative publicity more often than not will be detrimental to a person’s career. Sure she’s gaining media attention, but is it worth it? Once someone in the limelight has a public meltdown they become victim of public scrutiny, which is often more of a PR disaster than an image booster, bringing more harm than good. This isn’t always the case though. Think back a few years ago to Charlie Sheen’s very public meltdown. His career skyrocketed after his mental breakdown, coining terms such as “winning” and “drinking tiger blood”.

With all of this negative publicity she is receiving, it’s obvious that she is in need of some serious damage control, but is that even possible? Will she be able to make a comeback from the place she is now? Is there any hope? Well, possibly. Granted this isn’t something that can happen overnight, but if handled properly she just might be able to be marked down as one of those troubled stars who made a comeback. This isn’t an easy list to get on, but even the most troubled actors have been able to make positive comebacks, cue the one and only, Britney Spears.

The most important thing for people to realize is at end of the day all you have is your integrity. I have been told this time and time again throughout my PR career and I strongly believe that it is absolutely vital to weigh the truth behind that statement, especially as PR professionals. If you do not take time to handle the situation properly, your integrity could be ruined for good. As Warren Buffet once said, “It takes 20 years to build a reputation and five minutes to ruin it.”

Bynes is a testament to this statement. Even though she upheld a positive public image for years, it all came crumbling down in no time flat. All we can do is watch and see if she takes the right steps to building it up again.

Do you believe that all publicity is good publicity? Or that Bynes has what it takes to save her career? We’d love to hear your thoughts! Weigh in below.