Tag: pr
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The Secret to Success in the Music Industry: Public Relations
Written by Mallory Griffin Do you ever wonder how your favorite music artist went from just a “somebody” to an international star and everyone knew their name? Well, I’m sure your first guess would be their talent and of course, that is a major factor. However, their story had to start somewhere and what better […]
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The Importance of Hello
By: Rachel Schultz “A potential friend (connection), is only a hello away” – Paul Liebau, Canadian Best-Selling Author I remember when I was a sophomore in college, there was this tall, dark-haired man who visited my track practices. Drew was a 32-year-old man who had an attention-getting smile. After many random appearances, I began to […]
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Lights, Camera, Action: Video Conversions in 2021
The game has changed. Written material is on its way out and its replacement? Video content. With the numbers on its side, it’s no surprise people prefer this fresher form of content over its older, outdated counterpart. Keep reading to see why and how you can take advantage of this movement before it’s too late. […]
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Returning Back to the Office
By: Derek Caswell Over the past few years many of the normalacies in life have changed. Masks, for example, are now a normal fashion accessory, and having temperatures being taken as we enter buildings is now a part of our morning routines. However, there is one thing that has been significantly impacted due to the COVID outbreak, […]
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Getting the Most Out of Hashtags
By: Armani Shumpert Hashtags are important for success in supporting social media content. Appearing as a keyword or phrase with no spaces with the # (pound) symbol at the front of it, the hashtag is a way to make material easy to find, at least when used correctly. Hashtags have been widely used on Twitter, […]
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Generation Z: the “Changemaker” Generation
By Ashleigh Horn There’s no denying that each generation is different. Baby Boomers, Generation X, Xennials, Millennials, Generation Z, I’m sure as you read each of these titles, you may have recalled your own thoughts toward each group. During a time where as many as five different generations are working together in the workplace, it’s […]
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The 4-Step Approach All PR Professionals Must Master
Written By: April Wood Several guiding principles exist in the world of public relations. One message impressed upon students by professors and mentors in the industry that I strive to carry with me at all times is the statement, “Get the right message to the right audience at the right time and on the right […]
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Understanding PR- 5 Things You Should Know
By: Emma Honn As a senior in the public relations program at the University of Central Missouri, I am often asked “What is public relations?” I get the question at family functions, social gatherings and different events around campus. Sometimes, I get tired of the question and think to myself “How do they not […]
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5 Ways PR Blogs help Professionals Stay on Trend
By Shelby Bueneman Podcasts have become increasingly popular. You can listen to them on Spotify, on the app itself and on Apple music. With such a wide variety of podcasts it can be difficult to find the right one that will benefit you. For public relations professionals there are five basic podcasts to listen […]