#InnovativePublicRelations

October 29, 2021

The Importance of Hello

By: Rachel Schultz “A potential friend (connection), is only a hello away” – Paul Liebau, Canadian Best-Selling Author I remember when I was a sophomore in college, there was this tall, dark-haired man who visited my track practices. Drew was a 32-year-old man who had an attention-getting smile. After many random appearances, I began to… Continue reading

Engaged Learning

#InnovativePublicRelations, #PRBlog, #PRIndustry, #PublicRelations, #PublicRelationsBlog, #StudentBlog, #UCMIPR, branding, content, crisis communication, facebook, innovative pr, innovative public relations, networking, pr, PR students, public relations, social media, student pr, student pr firm, tips, twitter
October 15, 2021

Lights, Camera, Action: Video Conversions in 2021

The game has changed. Written material is on its way out and its replacement? Video content. With the numbers on its side, it’s no surprise people prefer this fresher form of content over its older, outdated counterpart. Keep reading to see why and how you can take advantage of this movement before it’s too late.… Continue reading

Advertising, Blog, Content Marketing, Engaged Learning, LinkedIn, Media Relations, networking, PR Involvement, PR Tips, Professional Development, Public Relations, Publicity, research

#InnovativePublicRelations, #PRBlog, #PRIndustry, #PublicRelations, #PublicRelationsBlog, #StudentBlog, #UCMIPR, advertising, Apple, branding, content, crisis communication, facebook, innovative pr, innovative public relations, IPR, marketing, networking, pr, PR students, public relations, social media, student pr firm, tips, twitter, ucm
September 10, 2021

How I Used my Strategic Planning Skills to Plan Life After Undergrad

By: Senior, April Wood As I approached and finally entered the last year of my undergraduate degree, one question became an uncomfortably looming presence – What do I want to do with my life (and my degree)? The truth is – I’m still looking. But I’d love to share my thought process so far. In… Continue reading

Blog, Crisis Communication, Media Relations, Mental Health, PR Involvement, PR Tips, Professional Development, Public Relations, Publicity, Team Work, Technology

#InnovativePublicRelations, advertising, branding, innovative pr, innovative public relations, IPR, pr, public relations, senior, social media, strategic communication, strategic planning, student pr firm, studentblog, studentblogger, twitter, undergrad
October 28, 2020

Generation Z: the “Changemaker” Generation

By Ashleigh Horn There’s no denying that each generation is different. Baby Boomers, Generation X, Xennials, Millennials, Generation Z, I’m sure as you read each of these titles, you may have recalled your own thoughts toward each group. During a time where as many as five different generations are working together in the workplace, it’s… Continue reading

Engaged Learning

#InnovativePublicRelations, #PublicRelations, #PublicRelationsBlog, #UCMIPR, innovative pr, innovative public relations, IPR, pr, PR students, PRSSA, public relations, social media, tips, ucm
September 2, 2020

The 4-Step Approach All PR Professionals Must Master

Written By: April Wood Several guiding principles exist in the world of public relations. One message impressed upon students by professors and mentors in the industry that I strive to carry with me at all times is the statement, “Get the right message to the right audience at the right time and on the right… Continue reading

Engaged Learning, PR Involvement, PR Tips, Professional Development, Public Relations

#Innovative, #InnovativePublicRelations, #message, #place, #prprofessionals, #StudentBlog, #time, #UCMIPR, audience, IPR, pr
November 18, 2019

4 Ways Influencers are Beneficial to PR Professionals

By: Shelby Bueneman This summer I was fortunate enough to get an inside look into the life of a blogging influencer. Getting a behind-the-scenes look into how the blog runs, different events that the blogger is invited to, and the creation of pieces after event attendance was eye opening. Influencers are on the rise and… Continue reading

Engaged Learning, PR Involvement, Public Relations

#Honesty, #influencer, #InnovativePublicRelations, #MutuallyBeneficial, #Outreach, #PublicRelations, #PublicRelationsBlog, #Trust, #UCMIPR, ucm
September 13, 2019

Thinking Analytically in a Creative PR World

By: Emma Honn We have all heard it before: to be a public relations professional, you have to be a creative storyteller, think outside of the box and be quick on your feet. There’s still not much talk about being analytical. As technology develops and our means of communication becomes more sophisticated, PR professionals must… Continue reading

Engaged Learning, Public Relations

#BigData, #CriticalThinking, #FuturePro, #InnovativePublicRelations, #PublicRelations, #PublicRelationsBlog, #StudentAgency, pr