Crisis management: How a dark website will bring a brand back to the light

by Amanda Plachte After almost two years of legal disputing, the Beastie Boys and Monster Energy have settled their copyright infringement case with $1.7 million awarded to the former.  Following Monster Energy’s 2012 release of its promotional video for the annual snowboarding competition, Ruckus in the Rockies, the Beastie Boys discovered the unauthorized use of … Continue reading Crisis management: How a dark website will bring a brand back to the light