On the Road to Public Relations Success

By Kylee Julian

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Getting an internship always looks so easy in the movies. You just choose a business, go inside and apply, then poof you get it. The next day you are getting coffee and bagels, then a month later you’re the CEO.  Sounds easy. Right? Well, I learned very quickly that if I wanted to secure an internship, I would have to hit the ground running and apply, apply, and apply again.

Finally, Staley Farms Golf Club accepted me as part of the team as the summer public relations intern. I worked with a few different departments in the overhead company to ensure that everyone was on the same page and that things run smoothly. I worked with the head of marketing, Abby Crowley. Abby and I developed flyers, social media flyers, videos, and other marketing efforts to advertise upcoming events and changes being made to the club. I also worked with the head of events and food and beverages, Kayla Adams. We worked together in preparation and tear down for events, walkthroughs to show the space, working with other companies to get needed items for events and managing events as they take place.

One thing that movies were right about is that interns can work long hours. Working 10-12 hour per days doesn’t sound too bad until you are doing it multiple times a week. Now, it wasn’t all bad. I got to meet some amazing people and learn a lot from different parts of the job.

There really wasn’t a typical day on the job. Over the internship, there were multiple events each week, all dealing with different items. Whether it was setting up a tournament or working with a bride, each event required a lot of coordination and each taught me different lessons, which will benefit me in my professional career. Sometimes you have to work with athletes or colleges hosting tournaments at Staley. The internship came with many fun-filled days, and new experiences.  There were days where I got to make centerpieces for large events. Then there were other days where I got to meet and greet pro football players and help run their tournaments. It was always something new and different.

After spending some time reflecting on my education, it is clear that several classes helped to prepare me for this internship. My design and writing classes helped with the marketing side of the Golf Club. My PR law class gave me knowledge about how to look up city ordinances to help make certain the Club was operating in accordance with local regulations.Courses on strategic planning and strategic communication helped me in the day-to-day work, giving me the tools to be able to successfully brainstorm in a large group. Also, during staff meetings, I was able to successfully present and give visuals in order to make a point and better communicate the projects in which I was involved.

An internship gives you the opportunity to learn more about working in a particular environment. I learned a lot about myself and my work ethic. I learned how to multitask in a whole new way, and work with new people every day. I enjoyed the fast-paced atmosphere and getting to work with different departments.

I hope everyone gets the chance to learn as I did in a real-life setting and to make the connections with the kinds of people I experienced during my internship. Internships are a constant reminder that the expert in anything was once a beginner, and if you learn and apply yourself, you can accomplish anything.

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