Month: February 2018

• February 16, 2018

  Public Relations and its Role in the Super Bowl

  By Sydney Skaggs The Super Bowl is one of the most highly anticipated annual events in popular culture. Before, during and after the Super Bowl there is significant hype about the commercials, and for many television viewers the ads are a highlight of the game. The Super Bowl is huge for the public relations industry. […]
• February 12, 2018

  The Influence of P.T. Barnum

  By Morgan Berk The surprising success of Hugh Jackman’s performance in “The Greatest Showman” has brought the name Phineas Taylor Barnum back into the forefront of people’s minds. This seems like the perfect time to reflect on Barnum’s unique publicity methods and how they paved the way for some of the public relations methods we […]