Resume Tips for PR Students

By Jeremy Noble

resumepicHaving a solid and effective resume can greatly improve your chances of landing that dream job. However, not many people know what information to include on a resume. For a person looking for a job in public relations or the communications field, relevant skills are valuable to the job searching process. Having the skills to construct an outstanding resume provides the applicant the opportunity to showcase their skills to the employer.

What to include in your resume

  1. List relevant experience you have that applies to the job you are applying for. When listing previous job experience it’s important to research the prospective company and figure out the duties and responsibilities of the position you are applying for. Then it is beneficial to list your experience that excels in that area.
  2. Decide whether your resume is functional or chronological. A functional resume focuses on your skills and experience, rather than on your chronological work history. A chronological resume lists your most recent position first then your others in reverse chronological order.
  3. Include an objective statement that shows how you can benefit a company. Make sure your objective statement highlights your skills and experience to show how much of an asset you are.
  4. Include links to your LinkedIn and other social networking profiles. Employers are going to do an extensive search of your social networking profiles before scheduling an interview. Linking your LinkedIn account will provide them with easy access to your profile.
  5. Include keywords that stand out to the employer. Using communication terms such as target audience or third-party endorsement is a way to stand out to potential employers.

What not to include in your resume

  1. An unprofessional email address. Be professional with your email account, it is recommended to use your first and last name.
  2. A lengthy gap in employment. Showing a lengthy gap in employment is a negative sign. If you have a major gap in employment, make sure you have reason.
  3. Don’t be overly creative with the resume format. Many organizations have automated resume systems, and special formatting sometimes will make a resume unreadable.
  4. Don’t use fancy fonts that become difficult to read. Don’t go crazy with the fonts. Though it may look beautiful on your end, if the recipient doesn’t have the same font on their computer, it can get ugly real fast.
  5. Don’t include your high school education. If you’re in college, it is more than safe to assume you graduated from high school.

An employer sees a countless number of resumes for a job listing. Having a resume that stands out is important to landing the first interview.

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