Month: July 2013

• July 30, 2013

  Viral Marketing Campaign For Next X-Men Film Begins

  by Jonathan Haile Allow me to get a bit nerdy today. One of the things film studios have done brilliantly in recent years is viral marketing. Viral marketing, of course, is about letting fans and customers share your idea over the internet and social media. While your product or company is always in mind, it […]
• July 25, 2013

  Chipotle Twitter: Win or Fail?

  by Jonathan Haile Find me someone who doesn’t love Chipotle Mexican Grill. I’d be flabbergasted. In fact, it seems like every student in Warrensburg gets down when they’re reminded that the  restaurant isn’t in town. The company recently staged a Twitter hack, garnering them some attention, but when exposed as a hoax, landed them in […]
• July 22, 2013

  Obama Is Coming – Let’s Get #ChooseRed Trending

  by Jonathan Haile Wednesday, July 24, is going to be a historic day for the University of Central Missouri. Never before has a sitting president visited UCM. President Barack Obama will come speak on the economy, and university president Charles Ambrose expects the Missouri Innovation Campus to be of interest to him, as well. If […]
• July 11, 2013

  “It’s Not An ‘S’. On My World It Means Product Placement.”

  by Jonathan Haile Unless you live under a rock, you know that last month Warner Brothers and DC Comics re-energized Superman on the silver screen with the release of Man Of Steel. So far the film has garnered over $500 million worldwide, and in a summer of mega box office failures, Superman is still flying […]